Just 360 Photography
Why 360 degree Photography?
A picture is worth a thousand words but a 360 degree photo can make you speechless!!!!
Media is in the middle of a paradigm shift. What was once the radio is now TV and what is now TV has become the smartphone.
Not keeping up with new technology can have a detrimental impact on your business and life. 360 degree media content is latest and it is here to stay.
70% of marketers who have used 360 videos say it has increased engagement for them. If you publish 360 images and videos on any social media platform you are entering another stream of attention. Utilizing 360 degree content on all platforms that accept it will almost assure more eyes on your posts. Nothing compares a video to a 360 video that shows everything in the scene everywhere.
More information means more empathy and consumer awareness.
“Greenlight VR has been researching consumer sentiment toward virtual reality since 2014, and this is our most conclusive study yet, tying together attitudes and intended action with branded experience exposure. If the recent success of Pokemon Go isn’t enough, this data provides concrete evidence to experience marketers who are currently designing for the new experience economy.”
- Clifton Dawson, Greenlight VR CEO
Google implemented a new metric called the interaction rate, which measures if users tilt, scroll their phones around was higher than the view-through rates for the 60-second 360 ad. In conclusion, the 360 ad drove engagement via interactions, even if people didn’t watch 30 seconds or more! Google’s 360 ad drove 41% more earned actions than the standard ad.
